With existing and new investor challenges, it is imperative Merlin helps manage client expectations through continuous clear and consistent investment case presentations to investors and analysts and ensuring that the investor messages and initiatives are closely aligned with the financial media relations at all times.

We closely monitor global investor shareholdings, assessing their investment rationales and the “buy” and “sell” dynamics they are responding to, from company financial performance to global market, economic and commodity trends, these are vital components when tracking detailed analyst sentiment so we can provide accurate market intelligence, helping clients to be aware of market issues arising.

Merlin’s services frequently extend to providing long-term co-ordination of broader “sell side” analyst contact programmes, which for any public company are essential in overall perception and expectation management of the investment community.