Financial and business communications is our core offering, representing publicly quoted companies and private organisations alike to the business and investment community internationally.

Whether in support of complex international M&A transactions, raising capital in global offerings or financial reporting in multiple jurisdictions, Merlin can bring its expertise and insight to bear in communicating a company’s investment case to best effect. This includes developing relationships with the world’s top financial media, building support from leading sell-side analysts and ultimately gaining the backing of the major investment institutions from around the world.

Based on our independence and deep experience we bring objectivity to the definition of a company’s investment story and strategic positioning, and put this into action in either short term transaction-based situations, or in programmes designed to sustain profile and positioning long term. Our remit can also extend to advising on best practice in associated areas, such as corporate literature and Annual Reports, web communications and branding.

Preparation and rehearsal are key to good communications, so executive counsel, media and presentation training for CEOs, CFOs and other senior management are a fundamental part of our approach using some of the best trainers available internationally. Similarly we offer coaching for in-house PR and media teams, particularly for international clients seeking to align their reporting requirements with international best practice.